Does It Tell A Story? – AVC

Does It Tell A Story? – AVC. Storytelling seems to be on everyone’s mind these days! There are companies dedicated to it, technology platforms that help you create and publish content (stories). Consulting firms that will work with you and your team to craft the “Corporate Story” etc…. You know what ?  I think it […]

Why Customer “Relationships” Are Overrated | CustomerThink

  Why Customer “Relationships” Are Overrated | CustomerThink. I am not sure I totally agree with this statement, but there is some truth to what is being said…especially the last paragraph….it is a shame that most business don’t deliver on what they promise consistently…but it is good, very good in fact, for the companies that […]

There is no substitute for a conversation

I have done some thinking lately, mainly around the uses of technology and social media in my business.  For those of you who don’t know I am the  “Sales Guy” for a Recruiting Firm in Nashville Tn.  I admit that I am a big believer in the uses of technology and I try to stay […]

Design Thinking and Recruiting-There is no special sauce…..

I have done a lot of thinking about the recruiting industry and the misconceptions that go along with it.  One misconception is that there is a “secret process”  that some firms have that make them better than others….clients are led to believe that one firm has an advantage simply because their “process” is superior…….what a bunch […]

Customer Experience Matters Now More Than Ever

The more I look around the more I wonder when companies are going to get the fact that people have choices.  The days of people flocking to a company or service simply because of who they are is over.  Now people have the opportunity to look around and determine what is best for them, and […]